WLDKAT. is a new line of clean, conscious, and CBD infused skincare products. Designed to amplify your inner wild side, beauty never feels routine here — the brand is quirky, grungy, and overly saturated with gorgeous gritty hues.
This social media campaign goal is to celebrate youth through diverse and real moments of modern nostalgia.
Deliverables included over 250 images / social media assets (short video, sponsored ads) that were on brand and Gen Z facing content.
The social media campaign increased sales by 30% with overall interaction rate of 65%.